2025 Event Trends You Need to Know
2025 Event Trends You Need to Know
BoomPop Team · 1/16/2025
What’s Trending in 2025?
The events industry is poised for a transformative year in 2025. To highlight what’s trending, we took a look at the Skift Meetings Megatrends 2025 report, to round up some of the most interesting trends in the future of event planning - from leveraging AI-powered technology to creating authentic experiences. Let’s take a look at each of these 2025 event trends and what you need to know to stay ahead of the curve.
AI Drives Innovation for Event Planning Tech
Let’s face it - AI is no longer a buzzword, it’s transforming almost every technology we use today, and that’s true in the events space as well. From tools that can help teams streamline event planning logistics to features that help simplify some of the time-consuming day-to-day logistics of onsite events like communicating with guests - like BoomPop’s AI Text Messenger for events - technology is rapidly evolving to help event planners manage every aspect of events. In this rapidly-evolving tech landscape, look for comprehensive tools that can help solve multiple aspects of the event planning function - from event-specific project management to managing guest communication and beyond, so that you can future-proof your event planning tech stack.
Authenticity Over Aesthetics
Tapping into the broader cultural trend of 2025, consumers are craving authenticity over an over-polished aesthetic. In the event planning space, more and more guests crave genuine, immersive experiences that prioritize genuine connection over “Instagrammable” moments. Events that integrate local culture, values, and purpose create deeper connections and lasting impressions.
This trend could impact everything from selecting event destinations to souring vendors, planning themes and itineraries, and curating experiences for your events. Balancing this consumer preference with stakeholder expectations will be key, so look for tools that can help you survey and understand your guest landscape, like integrated attendee surveys that let you get real-time feedback from actual guests.
Wellness & Mental Health Take the Spotlight
Events like wellness retreats are trending, and being intentional to consider wellness and mental health in every type of event is now key. From planning itineraries to selecting venues, this trend can impact every aspect of the event planning process. Think about how you can create spaces and time for attendees to recharge and promote mental well-being for every event type. From quiet zones to inclusive programming for neurodiverse attendees, the focus is on making events welcoming and stress-free. The report emphasizes, “Mental health considerations are no longer a nice-to-have—they’re essential.”
A Focus on Sustainability
Sustainability is not only a differentiator, for many organizations, it’s a requirement. With EU regulations like CSRD, sustainability reporting is driving change across the global events sector. This trend is driving demand for selecting eco-conscious venues, sourcing locally, and reducing travel emissions wherever possible across the event planning process. Think about how your event planning process equips you to identify and source vendors that meet your organization’s needs as you approach your planning strategy for 2025.
The Rise of Multi-Generational Event Planning
With five generations in the workforce, event planners face the challenge of creating events that appeal to diverse age groups. Understanding each generation and what they value can help planners gain a deeper understanding of what considerations they should factor in their event plans, so they can balance these elements. Tailoring programming to different values — like sustainability and practical takeaways — helps bridge the gap.
Your 2025 Events Strategy
When it comes to leveraging these 2025 event trends, creating an events strategy that leverages technology and services is key. At BoomPop, we don’t just follow the trends — we help you lean into them. Whether it’s crafting hyper-personalized experiences or ensuring your events are sustainable and inclusive, we’re here to make every moment unforgettable. Contact us today for a free consultation!
